The Swiss Booksellers’ and Publishers’ Association (SBVV), with a history stretching back more than 160 years, is one of Switzerland’s oldest industry and company associations. It will be represented at Stand 6E37, together with many other Swiss publishing houses. New Books in German (NBG), supported by the Swiss Arts Council Pro Helvetia, will be represented at Stand 6D35.
New Books in German is a twice yearly journal aimed at busy editors in the UK, the USA, and increasingly those in other countries, who would like to publish more translations but would also appreciate independent help in finding the right titles from among the thousands published each year in the German language: the Spring Issue is published in time for the London Book Fair, while the Autumn issue appears at the time of the Frankfurt Book Fair.
In addition, the journal is sent to translators, to literary critics, to booksellers, to German departments in universities, to libraries and to others who have expressed interest in reading German-language literature. More than four thousand five hundred copies of the journal are distributed throughout the world from the central mailing list in London as well as by the Goethe-Institut, the Austrian, German and Swiss Embassies, the International Division of the Frankfurt Book Fair and the German Book Office in New York.
